What began as an idea with The HCA Foundation and HCA IT&S has now grown into a community-wide initiative with Nashville’s biggest technology teams working collaboratively to solve community problems. […]
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Recent Projects
Partnering with over 16+ service lines across HCA Healthcare, we look for ways to shape an experience, to tell the right story, and to inspire the desired response. Take a look at some of our most impactful projects.
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Illustrating Product Features with Motion Graphics
Explaining how something works and why you should use it doesn’t have to be boring. That’s why we created a short motion graphic to explain the benefits and features of […]
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Hint of History in 2018 Nurses Week Video
While we celebrate Nurses Week each year and recognize their critical role through video, this year’s video also paid tribute to HCA Healthcare’s 50th anniversary. The message of the video: […]
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An Organization’s Structure in Motion
The structure of an organization can be learned by reading org charts or attending an onboarding class. Perhaps a slightly more engaging way for new and existing employees to learn […]
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Creative Direction on ER Motion Graphic Campaign
For some projects, our role focuses on creative direction and oversight. Marketing approached us with a concept and content for an ER campaign, set to launch Fall 2018. While we […]
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Educating the Enterprise on Social Media Guidelines
Social media is a huge part of how employees communicate today. So when the company decided to allow social media access to Facebook, Twitter and YouTube while at work, the […]
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A Tribute to Our Co-Founder: The Rocky Dog Campaign
As a tribute to HCA Healthcare’s 50th anniversary and co-founder Dr. Thomas Frist, Jr. who owned a dog named Rocky, this pediatric campaign revolves around a cute, fluffy puppy of […]
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Animating 50 Years of HCA Healthcare History
How do you convey 50 years of milestones in an interesting way in less than three minutes? The 50th anniversary marked the perfect opportunity to create an animated timeline that […]
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Celebrating 50 Years and Our Employees
A highlight of the year-long celebration for HCA Healthcare’s 50th anniversary was an employee event held in Nashville. The planning for this Nashville-based festival began in 2017, and the preparation […]
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MediaWorks: Just the Facts
The traditional one page summary is your elevator pitch on paper. It is a foundational element in your communication arsenal about your product or project. This particular summary provides a […]
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Thoughtful Messaging: Medication Diversion
Medication diversion is an issue facing the healthcare industry. For the medication diversion project, we thoughtfully considered messaging for a poster campaign that would be sensitive to any audience who […]
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50 Days of Service
The HCA Healthcare mission is all about the care and improvement of human life, and serving others and serving our community is part of our company’s DNA. One way we […]
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2018 All Hands
In honor of HCA’s 50th Anniversary, the 2018 IT&S All Hands event will be a journey through the past five decades and a celebration of our combined legacy. Featuring a […]
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Content Catalyst Newsletter
The Creative Services and Content & Communications teams have teamed up to create the “Content Catalyst” newsletter. This newsletter is a resource that supports marketing efforts across the enterprise by […]
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2017 HCA IT&S Annual Report
The HCA Healthcare IT&S Annual Report highlights the achievements of more than 5,600 employees who provide technical expertise and deliver healthcare IT products and services to HCA’s business and partners. […]
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