Helping end a pandemic: COVID-19 Vaccine Campaign

Getting the word out about vaccines was the project of a lifetime and the ultimate privilege for the Creative Services team. Our team engaged immediately and stepped up to the challenge, creating dozens of assets in a matter of days.

With each state driven by different guidelines for vaccine distribution and administration, the Design team had to create multiple toolkits to align with every possible audience. These toolkits included signage, social graphics, videos and more. We leveraged MediaWork’s customization capabilities to allow our facilities flexibility for their unique needs and state guidelines. To date, over 57 assets have been created using photos from 4 different photoshoots!