HCA Florida Healthcare market brand launch event recap video

Uniting 49 hospitals and over 180 care sites into one branded family is no easy task. The launch of the HCA Florida Healthcare market brand required countless hours of work by colleagues across the state and took months to complete.

This video provides an inside look at that process as it recaps various brand launch events that took place along the way. It was used to celebrate the amazing work done by the Florida teams and to help our colleagues understand the strategy behind the new brand, and how it impacts them and those in their care.