Design
Celebrating 50 Years and Our Employees
A highlight of the year-long celebration for HCA Healthcare’s 50th anniversary was an employee event held in Nashville. The planning for this Nashville-based festival began in 2017, and the preparation and execution of it touched every facet of our Creative Services team: event strategy, creative strategy, design, web and video. It was such a large…
Read MoreMediaWorks: Just the Facts
The traditional one page summary is your elevator pitch on paper. It is a foundational element in your communication arsenal about your product or project. This particular summary provides a quick overview about MediaWorks, the tool we use at HCA Healthcare to distribute marketing and communication assets. Creating a one page summary forces you to…
Read MoreThoughtful Messaging: Medication Diversion
Medication diversion is an issue facing the healthcare industry. For the medication diversion project, we thoughtfully considered messaging for a poster campaign that would be sensitive to any audience who might be present in a facility. We specifically chose the words “Not in Our Facility” in order to foster trust among colleagues and patients that…
Read More2018 All Hands
In honor of HCA’s 50th Anniversary, the 2018 IT&S All Hands event will be a journey through the past five decades and a celebration of our combined legacy. Featuring a message from CIO Marty Paslick, keynote speaker Roy Spence, and our usual mix of fun videos and festive music, this year’s event will be a…
Read MoreContent Catalyst Newsletter
The Creative Services and Content & Communications teams have teamed up to create the “Content Catalyst” newsletter. This newsletter is a resource that supports marketing efforts across the enterprise by distributing engaging, ready-to-use content such as social media posts, infographics, blog articles, motion graphics, facility TV screens, printed products, and more. These materials cover a…
Read More2017 HCA IT&S Annual Report
The HCA Healthcare IT&S Annual Report highlights the achievements of more than 5,600 employees who provide technical expertise and deliver healthcare IT products and services to HCA’s business and partners. The report shares accomplishments from across the IT organization, including divisions located across the United States and in the United Kingdom. Stories showcase the culture…
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