Photo and Video
HCA Florida Healthcare work wear reveal video
Before launching the HCA Florida Healthcare market brand, our team produced countless assets to ensure it was a success. One of our goals was to get our Florida colleagues excited as they transitioned from being branded at the local level to being included in the nationwide HCA Healthcare brand. What better way to do this…
Read MoreHCA Florida Healthcare market brand launch event recap video
Uniting 49 hospitals and over 180 care sites into one branded family is no easy task. The launch of the HCA Florida Healthcare market brand required countless hours of work by colleagues across the state and took months to complete. This video provides an inside look at that process as it recaps various brand launch…
Read MoreOur mission in motion: improving more lives video
Behind the first tiny breaths, the compassionate moments and the miracles is a healthcare network like no other. At HCA Healthcare, we are 5,000 miles wide and hundreds of thousands of experts deep, working together across thousands of locations caring for millions. We are HCA Healthcare – and together – we improve more lives in…
Read MoreIn a word: Beautifulness
This project was initiated in 2019 to show gratitude to HCA Healthcare’s clinical colleagues for their constant and selfless service to their patients and each other. A video was developed to recognize the beauty behind how they improve more lives in more ways every day. The video and its theme were so impactful that another…
Read MoreBringing values to life: Mission Moments Video Series
The unthinkable happens – storms wreak havoc across the country or disease infiltrates the entire world – and HCA Healthcare responds to these moments in a way that demonstrates our mission: Above all else, we are committed to the care and improvement of human life. The Mission Moments video series documents our defining moments of…
Read MoreHelping end a pandemic: COVID-19 Vaccine Campaign
Getting the word out about vaccines was the project of a lifetime and the ultimate privilege for the Creative Services team. Our team engaged immediately and stepped up to the challenge, creating dozens of assets in a matter of days. With each state driven by different guidelines for vaccine distribution and administration, the Design team…
Read MoreRecognition and rhymes: Go Blue Virtual Concert
How do you celebrate Nurses & Hospital Week in the midst of a global pandemic? A virtual concert of course. In May 2020, HCA Healthcare colleagues tuned into Facebook for With Gratitude: A Virtual Concert Honoring HCA Healthcare Colleagues. The pre-produced, 90-minute concert honored HCA Healthcare’s colleagues and their incredible contributions during the COVID-19 pandemic.…
Read MoreCreativity meets a pandemic: Spread knowledge. Save lives. Campaign
100+ assets created. 3,000+ downloads. 2 million+ social impressions. Get the picture? This was one engaging campaign. The Spread knowledge. Save lives. campaign was originally created to encourage HCA Healthcare colleagues to follow CDC guidance by continuing to wear masks, keeping distance and washing hands. Five months into the COVID-19 pandemic, there were concerns that…
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