In a word: Beautifulness

This project was initiated in 2019 to show gratitude to HCA Healthcare’s clinical colleagues for their constant and selfless service to their patients and each other. A video was developed to recognize the beauty behind how they improve more lives in more ways every day. The video and its theme were so impactful that another…

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Helping end an epidemic: Crush the Crisis

Crush the Crisis - Opioid Take Back Day

Each year, HCA Healthcare hosts a “Crush the Crisis” event in alignment with the Drug Enforcement Administration’s (DEA) National Prescription Drug Take Back Day. This event aims to raise awareness about the dangers of opioid misuse and proper disposal of medications. In 2020, during the COVID-19 pandemic when 40 states reported an increase in opioid-related…

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Bringing values to life: Mission Moments Video Series

The unthinkable happens – storms wreak havoc across the country or disease infiltrates the entire world – and HCA Healthcare responds to these moments in a way that demonstrates our mission: Above all else, we are committed to the care and improvement of human life. The Mission Moments video series documents our defining moments of…

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Helping end a pandemic: COVID-19 Vaccine Campaign

Getting the word out about vaccines was the project of a lifetime and the ultimate privilege for the Creative Services team. Our team engaged immediately and stepped up to the challenge, creating dozens of assets in a matter of days. With each state driven by different guidelines for vaccine distribution and administration, the Design team…

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Supporting the frontline: Coding for Caregivers

Developers of the world have the heart and hands to improve technology solutions for the best of us – nurses and physicians. Our 2021 Coding for Caregivers event brought together more than 600 ITG colleagues to develop code for software proposed by nurses across the nation. Two and a half days later, concepts were proven,…

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Advancing together: CEO Summit

The 2019 CEO Summit brought together nearly 350 leaders from across HCA Healthcare to build relationships, leverage collective experience, and learn from internal and external expertise. From keynote speeches by General Stan McChrystal and Dr. Condoleezza Rice to entertainment by Lyle Lovett, the event was both engaging and impactful. The three-day event was a full…

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Cheers to 50 years: HCA Healthcare 50th Anniversary Festival

It’s not every day your organization turns 50. And at HCA Healthcare, we celebrated right…all year long! A highlight of the year-long celebration for HCA Healthcare’s 50th anniversary was an employee event held in Nashville. The planning for this Nashville-based festival began in 2017, and the preparation and execution of it touched every facet of…

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Recognition and rhymes: Go Blue Virtual Concert

How do you celebrate Nurses & Hospital Week in the midst of a global pandemic? A virtual concert of course. In May 2020, HCA Healthcare colleagues tuned into Facebook for With Gratitude: A Virtual Concert Honoring HCA Healthcare Colleagues. The pre-produced, 90-minute concert honored HCA Healthcare’s colleagues and their incredible contributions during the COVID-19 pandemic.…

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Creative tools for urgent needs: CareNow Creative

CareNow is HCA Healthcare’s national chain of urgent care clinics and our Creative Services team produces creative for all 184 of them. Urgent care is a quickly growing service line that is still relatively new in communities across the country. Our Design team was fundamental in developing the marketing collateral, business tools and social posts…

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Opportunity of a lifetime: 2020 Presidential Debate Support

Belmont University, located in HCA Healthcare’s home town of Nashville, Tennessee, hosted the final debate of the 2020 presidential election during a global pandemic. HCA Healthcare partnered with Belmont University to administer more than 2,000 COVID-19 tests over the course of seven days. The Creative Services team was tasked with creating everything for multiple COVID-19…

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